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Maine Adult Education



Business & Skills Training

HR Ethics Series: Leadership and Organizational Ethics
Online Registration Unavailable

HR Ethics Series: Leadership and Organizational Ethics

$39

with MindEdge Instructor, MSAD#1 Adult & Community Education

Calendar Apr 11, 2023

Everyone knows that leadership is important in business ethics, but what kind of characteristics does an effective ethical leader have? How should an ethical leader deal with a crisis? Through business scenarios and real-world examples, this course addresses how leaders build ethical organizations. It addresses leadership by example and the practices leaders institute in the organization, including how leaders can effectively deal with a crisis or an ethical lapse.

For more information or to register please click the link.

An Overview of Marketing
Online Registration Unavailable

An Overview of Marketing

$79

with MindEdge Instructor, MSAD#1 Adult & Community Education

Calendar Apr 12, 2023

Marketing has become vital to the success of an organization in today's competitive world. This course provides an introduction to marketing and marketing planning, and addressing the definition of marketing, the marketing mix (the Four Ps), the strategic importance of marketing, and customer values and satisfaction. The course continues into topics of marketing planning including market research, pricing, distribution, and targeting.

For more information or to register please click the link.

Content Marketing
Online Registration Unavailable

Content Marketing

$89

with MindEdge Instructor, MSAD#1 Adult & Community Education

Calendar Apr 12, 2023

This course offers an introduction to content marketing, a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience. With an emphasis on key concepts, definitions, and metrics, the course examines ways that marketers can tailor their content to meet the specific needs of potential customers as they travel through the sales funnel. Learners will explore how content is used to build brand awareness and establish the brand as a trusted source of expert advice.

For more information or to register please click the link.

Online Marketing Certified Associate (OMCA™) Test Prep Bundle
Online Registration Unavailable

Online Marketing Certified Associate (OMCA™) Test Prep Bundle

$649

with MindEdge Instructor, MSAD#1 Adult & Community Education

Calendar Apr 12, 2023

This completely online and self-paced program provides comprehensive preparation for the Online Marketing Certified Associate (OMCA™) certification exam. It includes a voucher for the OMCA™ online exam (retail value 225) and a code for two practice exams.

The requirements for OMCA™ certification include:

Developed by OMCP, an industry association, the OMCA™ certification is a worldwide standard for digital marketing that verifies the skills, education, and experience necessary to drive digital marketing initiatives. More than 900 universities and training institutes teach to OMCA standards worldwide. Thousands of leading companies prefer to hire professionals with OMCA and OMCP credentials.

MindEdge is an OMCP Registered Education Provider.

Courses in this program cover the strategic issues, marketing methods and tactics, industry terminology, and best practices. Each course offers examples, videos from industry-leading practitioners, interactive games, and review questions to ensure mastery of the material.

We recommend beginning with Digital Marketing Strategy first, and then other courses can be taken in any order. Upon successful completion, you can download and print a Certificate of Completion, and redeem your voucher for the OMCA™ online exam.

For more information or to register please click the link.

A Manager's Guide to Information Technology
Online Registration Unavailable

A Manager's Guide to Information Technology

$199

with MindEdge Instructor, MSAD#1 Adult & Community Education

Calendar Apr 13, 2023

This course is designed to help managers develop a solid understanding of the basic concepts and technologies that they will encounter in the information technology field. Learners in this course will expand their knowledge of IT through games, videos, interactive exercises, quizzes, and other engaging content. Topics of major concern to managers are discussed throughout the course and include big data, cloud implementations, and mobile computing. Learners will combine these with business concepts in order to better inform business decisions. Examples of real-world cases involving IT security and other relevant topics are also incorporated to further expand a learner's knowledge of IT. In addition, certifications and careers in IT are introduced with explanations of each in this crucially important field.

For more information or to register please click the link.

A Manager's Guide to Superior Customer Service
Online Registration Unavailable

A Manager's Guide to Superior Customer Service

$79

with MindEdge Instructor, MSAD#1 Adult & Community Education

Calendar Apr 13, 2023

This course explores the art and science of developing a superior customer experience. Customers are vital to any organization and superior customer service can pay large financial dividends. Learners will explore the concepts of the comprehensive customer experience, as well as the benefits to the company. The course will then discuss key performance indicators, the voice of the customer, and net promoter score. The goal of this course is to help managers build an appreciation and understanding of the importance of customer loyalty and the role customer service can play.

For more information or to register please click the link.

Business Ethics in the 21st Century
Online Registration Unavailable

Business Ethics in the 21st Century

$249

with MindEdge Instructor, MSAD#1 Adult & Community Education

Calendar Apr 13, 2023

Ethical decisions in business are everywhere. Organizations have learned that the costs of unethical actions can be high, both legally, and from a public relations perspective. This course introduces the major ethical frameworks in business and seeks to give learners a strong foundation in ethical business practices, whether as individuals, as a leaders, or as stewards of the organization. This course reviews how organizations can establish and encourage an ethical culture while monitoring for compliance.

For more information or to register please click the link.

Certificate in Management Skills
Online Registration Unavailable

Certificate in Management Skills

$699

with MindEdge Instructor, MSAD#1 Adult & Community Education

Calendar Apr 13, 2023

Successful managers know the importance of building strong relationships with their team members. This certificate equips both new and experienced managers with the skills and resources necessary to foster strong connections, lead change, and resolve potential conflicts. Whether operating in an in-person office environment or a remote work setting, managers will learn practical ways to better coach and motivate their teams. Through interactive exercises, videos, self-assessments, and case studies, the self-paced courses included in this certificate provide opportunities to practice and apply key management skills.

For more information or to register please click the link.





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