If you are not reviewing your website statistics, then you are missing several key opportunities to profit from your website traffic. This Certificate, aimed at non-technical users, will take you through all the key techniques and how to use website analytics using the world-standard Google Analytics, a free online tool.

You’ll understand your visitor traffic better, learn how to calculate return on investment (ROI) for your online advertising, and find out how to get more conversions and sales from your website visitors. A must for anyone serious about leveraging more success from their website. 

Click here for more information about the course specifics, dates, cost and registration.

Good grammar doesn't make good writing, but good writing demands good grammar. Whether you're a student or a professional, a career changer or a job seeker, this comprehensive program will guide you through the linguistic twists and turns of English grammar and equip you to write more effectively from day one.  

The first course covers the basics of grammar at the word level, including parts of speech and commonly confused words. In the second course, you'll learn about grammar at the sentence level, from fragments to run-ons. In the third course, you'll focus on the finer points of capitalization and punctuation, as well as advanced concepts like parallelism and agreement.  

The grammar knowledge you'll gain from this certificate applies to whatever kind of writing you do now or aspire to create in the future. Everything you learn will elevate your communication skills and help you polish and edit your writing.

Click here for more information on start dates, course specifics, cost and registration.

The Adobe software tools are the leading software for graphic design. Adobe Illustrator is the industry standard computer illustration software. Use Illustrator to draw shapes and design logos, flyers, posters, banners, business cards, or any other vector graphics for print or web. Adobe InDesign is the industry standard page-layout program that works with Adobe Illustrator and Photoshop seamlessly. InDesign allows you to create simple to complex multi-page documents such as brochures, flyers, books, and magazines. Use Adobe Photoshop to effectively work with selection and editing tools, layers, and masks to edit, retouch and enhance existing images or create your own composite digital artwork. Access to the Adobe software tools required. Software Requirements: For all online Adobe classes, students are responsible for purchasing their own software for their course. Trial versions of Adobe software are sometimes available on the Adobe company website.  If you're taking the entire “Graphic Design certificate” you'll need Adobe Illustrator, Adobe Photoshop, and Adobe InDesign. Otherwise, you may sign up for a single software. There is no school discount through LERN. More information on Adobe Creative Cloud software can be found at adobe.com   

Offered 4 times/year, call for dates.

The Adobe software tools are the leading software for graphic design. Adobe Illustrator is the industry standard computer illustration software. Use Illustrator to draw shapes and design logos, flyers, posters, banners, business cards or any other vector graphics for print or web.

Adobe InDesign is the industry standard page-layout program that works with Adobe Illustrator and Photoshop seamlessly. InDesign allows you to create simple to complex multi-page documents such as brochures, flyers, books and magazines. Use Adobe Photoshop to effectively work with selection and editing tools, layers, and masks to edit, retouch and enhance existing images or create your own composite digital art work. Access to the Adobe software tools required.

Software Requirements: 

For all online Adobe classes, students are responsible for purchasing their own software for their course. Trial versions of Adobe software are sometimes available on the Adobe company website.  If you're taking the entire “Graphic Design certificate” you'll need Adobe Illustrator, Adobe Photoshop and Adobe InDesign. Otherwise you may sign up for a single software. There is no school discount through LERN. More information on Adobe Creative Cloud software can be found at adobe.com

REGISTER HERE! 

Discover advanced and new best practices in Integrated Marketing, the growing field that integrates traditional print marketing with digital marketing for even greater marketing success. Young generations are embracing print as well as online media, creating this exciting new area of marketing.   Find out the keys to success in the almost forgotten but still remarkably effective area of print, including catalogs, direct mail letters, and postcards.  Gain advanced marketing concepts and principles such as R, F, & M analysis; AIDA, and the 3-30-3 principle, that lead directly to practical marketing success. Acquire the understanding of how digital marketing and print complement and enhance each other, and how to integrate both kinds of marketing for even greater overall effectiveness.    

Start any month. Come away with new marketing expertise to make your value in the workplace even stronger.

3 courses, 3 months. Can be taken in any order.

CEUs/ILUs: 4.8

Length (in hours): 48

Designed specifically for those with little to no fiction writing experience, find your pathway towards your fiction writing goals. Learn the basic building blocks of story: character, plot and setting. Then find out the different forms of fiction writing and some of the genres you might like to explore. 

Whether you’ve never written a word of fiction, or haven’t written since high school or college, you will complete the course with the skills you need to get started. Create a new work of fiction, or revive an old one that’s been sitting in your bottom drawer.

Click here for more information about the course specifics, dates, cost and registration.

Especially geared for future leaders in the Gen Y generation (born 1980-1999), the certificate provides how-to practical information on advancing your leadership potential and making a difference in both the workplace and in society.    Find out what it takes to become an effective leader. Discover your style of leadership.  Discuss task completion, building relationships with your subordinates, becoming socially perceptive to changes in the workplace, utilizing your emotions in a positive and effective manner, and addressing challenging goals. Then learn the unspoken secrets that leaders know and the strategies they employ/exhibit for influencing others. Leadership skills are acquired and learned.  You can become a leader if you know the do’s and don’ts; what to say, what not to say; what to do, what not to do.   At the end of completing the three-course certificate, you will come away with a new understanding, a new toolbox of leadership skills, and the information to move your leadership development into high gear. 

CEUs/ILUs: 4.8

Length (in hours): 48

Price in USD $395

Offered 4 times/year, call for dates.

Discover the keys to communicating with and managing remote workers, one of the fastest growing sectors of the workforce. Some 80% of employers are keeping some or many of their employees working from home part of the week. People working from home are 25% more productive than those who work in an office. Working from home is here to stay. Tap into the experience of a CEO who has been managing remote workers for 22 years. He has pioneered the fundamental processes and procedures you won’t get anywhere else. And consulted with organizations around North America on managing remote workers. Two one-month courses. Courses are $245 each or take both for $395.