Discover advanced and new best practices in Integrated Marketing, the growing field that integrates traditional print marketing with digital marketing for even greater marketing success. Young generations are embracing print as well as online media, creating this exciting new area of marketing.   Find out the keys to success in the almost forgotten but still remarkably effective area of print, including catalogs, direct mail letters, and postcards.  Gain advanced marketing concepts and principles such as R, F, & M analysis; AIDA, and the 3-30-3 principle, that lead directly to practical marketing success. Acquire the understanding of how digital marketing and print complement and enhance each other, and how to integrate both kinds of marketing for even greater overall effectiveness.    

Start any month. Come away with new marketing expertise to make your value in the workplace even stronger.

3 courses, 3 months. Can be taken in any order.

CEUs/ILUs: 4.8

Length (in hours): 48

Designed specifically for those with little to no fiction writing experience, find your pathway towards your fiction writing goals. Learn the basic building blocks of story: character, plot and setting. Then find out the different forms of fiction writing and some of the genres you might like to explore. 

Whether you’ve never written a word of fiction, or haven’t written since high school or college, you will complete the course with the skills you need to get started. Create a new work of fiction, or revive an old one that’s been sitting in your bottom drawer.

Click here for more information about the course specifics, dates, cost and registration.

Understanding basic finance is important for any managerial position, even non-financial managers. This introductory-level course starts at the beginning, discussing finance as an organizational setting and legal forms of business. The course continues on to cover the responsibilities of financial managers, roles of finance in a typical business organization, and relevant financial markets of interest to financial managers. Further, the course will discuss corporate financing and the role the stock market plays in the business world.

For more information click on the link.

This is an online, asynchronous class.   Next class begins on September 3, 2024

Games are increasingly recognized as a tool that can serve many business purposes beyond entertainment. This course provides a general introduction to what goes into the design and development of both video and analog games, with a particular focus on the use of games outside of consumer entertainment. By completing this course, you can take the first steps into understanding game design and how it can be applied in your field.

 

Start Anytime! In this course, you will learn to use Google Analytics to make the most of your online traffic. You will see how you can track not just the to all of your online content, but also determine which content is the most appealing, where your visitors came from, what devices they used, how long they stayed, which links they clicked, and where they went when they left. This course guides you step-by-step, report-by-report, through the major parts of the Google Analytics interface. From setting up your Google Analytics account and getting the all-important code you will need to add to your web pages to begin tracking your visitors.

Find out more and register today by visiting the Ed2Go website.

The vast majority of iPhone users rarely access all of the available iPhone features. In this course, learn to use your iPhone to the best possible advantage. Some critical features covered include Apple ID and password; structure of the iPhone (buttons and how they work); best apps to have and how to get them; how to text, phone, FaceTime, and email; how to use the Control Center; mastering Settings; updating operating systems; using key apps; and more. An additional session will include iOS 15 updates and the unique features of the newest iPhones (iPhone 12 & 13).

The vast majority of iPhone users rarely access all of the available iPhone features. In this course, learn to use your iPhone to the best possible advantage. Some critical features covered include Apple ID and password; structure of the iPhone (buttons and how they work); best apps to have and how to get them; how to text, phone, FaceTime, and email; how to use the Control Center; mastering Settings; updating operating systems; using key apps; and more. An additional session will include iOS 15 updates and the unique features of the newest iPhones (iPhone 12 & 13).

For more information on BoomerTECH Adventures Click HERE

Open Enrollment - take it when you want! These classes are online/videos, on demand so once you register for it, you can watch it as much as you'd like!

The vast majority of iPhone users rarely access all of the available iPhone features. In this on-line, self-paced course, learn to use your iPhone to the best possible advantage. Some critical features covered include Apple ID and password; structure of the iPhone (buttons and how they work); best apps to have and how to get them; how to text, phone, FaceTime, and email; how to use the Control Center; mastering Settings; updating operating systems; using key apps; and more. An additional session includes iOS updates and the unique features of the newest iPhones.