Marketing Your Business on the Internet

Find out how to market your business on the Internet, even if you have little or no money to spend! In this practical, hands-on course, you'll discover proven methods that will help you establish an Internet presence and build an online brand identity. You'll learn how search engine optimization (SEO) works and how to track your site's performance using web analytics. You'll understand how to use online advertising, email marketing, and social media (including blogs) to drive business to your website. Finally, you'll learn how to keep your visitors coming back again and again!

Throughout the course, you'll learn to think strategically about marketing your website, products, and services using Internet technologies. You'll explore how to use an Internet marketing checklist and other tools and materials to develop a sound online business strategy. Before you know it, you'll have the skills and knowledge you need to develop a winning Internet marketing plan for your own business.

Using Social Media in Business

One of the biggest challenges for most business owners is to find a continuous supply of new customers. Over the past decade, some have differentiated themselves by leveraging the Internet and social media to do just that. Whether you consider yourself a social media novice or a seasoned veteran, this course will give you a solid foundation and thorough understanding of what social media is and how you can use it to grow your business.

As you progress through the course, you'll master a simple process for making social media work for you. You'll learn about the five most popular social media platforms (Facebook, Twitter, LinkedIn, Pinterest, and Google+) and study secrets for using them and other social media platforms to promote your business. You'll also see how you can build a social media team and automate your social media activities so that you can leverage the power of social media without adding another full-time job to your plate. And finally, you'll gain techniques for measuring and tracking your social media success.

In today's fast-paced and globally connected environment, social media is a game changer for businesses and business owners who use this powerful medium in the right way. So whether you're looking for a new way to market your business or simply hoping to gain a better understanding about the excitement that surrounds social media, this course will empower you.

Achieving Top Search Engine Positions

The vast majority of web traffic comes from search engines. That means the most important thing you can do to increase your website's traffic is to improve its search engine ranking. To do that, you have to understand both the art and science of search engine optimization (SEO).

In this course, you'll gain the knowledge you need to boost your website's visibility. You'll discover how search engines crawl the web, rank websites, and find previously undiscovered sites, and learn which HTML tags are key to getting sites on a search engine's radar. You'll also explore how to select keywords, why you should amass as many potential keyword choices as possible, and which keywords hold the most potential.

In addition, we'll discuss why you should complete a pre-submission analysis, how to do a post-submission analysis using tools such as Google Analytics, and how to manage the SEO cycle to maximize results. By the end of the course, you'll have mastered proven, step-by-step SEO strategies that you can implement right away.

Suite bundles are not eligible for partial drops or refunds. Transfers to other open sessions of the same course are available. Please refer to your school for additional details regarding drops, transfers, and refunds on Suite bundles.

Instructor-Led classes begin on Jun 14, Jul 12, Aug 16 and Sept 13.  For more information or to register please click the link.

Solving Classroom Discipline Problems I

Why do some teachers enjoy peaceful, orderly classrooms while others face daily discipline battles? The answer is that some teachers know the secrets to solving discipline problems. This course reveals those secrets and presents a step-by-step approach to effective, positive classroom discipline.

Solving Classroom Discipline Problems II

In this professional development course, you'll get the teacher training you need to deal effectively with serious discipline problems and help even the most challenging students you're teaching make more responsible choices. You'll discover how to use a new research-based six-step approach to solve severe and chronic discipline problems, including bullying, fighting, using abusive language, stealing, and refusing to work.

Teaching Students with ADHD

Children with attention deficit hyperactivity disorder (ADHD) are always hearing things like "Try harder," "Pay attention," and "Sit still." And they'd love to do these things; but they don't know how. In this course, you'll discover practical ways to help children with ADHD control their behavior and succeed in school.

Series bundles are not eligible for partial drops or refunds. Transfers to other open sessions of the same course are available. Please refer to your school for additional details regarding drops, transfers, and refunds on Series bundles.

For more information or to register please click the link.

Do you have a nagging suspicion that a small improvement in your writing skills might also improve your career prospects? Don't let small gaps in your business writing skills prevent you from reaching your full potential!

It doesn't matter whether you're a clerical worker, an engineer, or an executive. If you communicate with others in writing, you need this course to help you identify and eliminate problem areas. By the end of this course, you'll know the secret to developing powerful written documents that immediately draw readers in and keep them motivated to continue until your very last, well-chosen word.

Instructor-Led classes begin on Jun 14, Jul 12, Aug 16 and Sept 13.  For more information or to register please click the link.

Teaching students with disabilities is a rewarding challenge, and this course gives you the tools you will need to succeed. No matter what grade you teach—from preschool through high school—you will learn powerful strategies you can put to work immediately in your classroom. In addition, you will gain the knowledge you need to understand and cope with the most common disabilities you will encounter.

You will start by putting yourself in the shoes of students with special needs as you explore a wide variety of disabilities ranging from autism spectrum disorder to cerebral palsy. Simulations and real-life stories will give you a firsthand look at what it's like to be a learner with special needs, and you will see how common disabilities affect classroom behavior and learning.

Then comes the best part: solutions! In each lesson, you will find dozens of tips for fostering the reading, writing, and math skills of students with special needs. In addition, you will master techniques for helping these learners behave appropriately and make friends in your classroom. You will also get the inside story on Individualized Education Programs (IEPs) and transition plans, and you will learn the most effective ways to collaborate with parents and professionals.

By the end of this course, you will feel confident in your ability to help any student who comes through your door. You will also discover that while the challenges can be big when you're teaching students with disabilities, the victories are big as well.

For more information or to register please click the link.

Follow your child's lead and have fun while enhancing language development. In this fun and user-friendly course for parents, teachers, and caregivers, you will discover how children learn to process language and how they become proficient speakers and thinkers. This course will help you enrich your child's life by stimulating their continued speech, brain, and language development in an enjoyable, age-appropriate, and natural way.

For more information or to register please click the link.

Creating a Successful Business Plan

Turn your business ideas into a solid plan for financing and long-term success. Committing your idea to paper in the form of a business plan not only increases your chances of obtaining financing, but also in keeping your business strategically focused. With the support of your instructor and a network of like-minded students, you'll work through all of the major components of writing a business plan and emerge with your first draft in hand. And most importantly, you will have completed the first--and most difficult--step on the path to small business success.

Start Your Own Small Business

Learn how to take your dream of starting a business and put it into action. In this class, you'll learn everything you need to know about starting a business. You'll begin by discovering the tricks to picking the right opportunity for you. Next, you'll learn how to develop proven marketing techniques to easily build sales. Since every business needs money, we'll discuss traditional and nontraditional financing options. Finally, you'll learn easy-to-implement employee-management procedures and how to write business policies that help you build your business.

Small Business Marketing on a Shoestring

With the help of videos, spreadsheets, and hands-on activities, you'll build your skills in each lesson. You'll master cost-effective strategies including strategic partnerships, local marketing, search engine optimization, social networking, email marketing, lead generation, and niche marketing. Along the way, you'll see many real-world examples from other small businesses much like yours.

Suite bundles are not eligible for partial drops or refunds. Transfers to other open sessions of the same course are available. Please refer to your school for additional details regarding drops, transfers, and refunds on Suite bundles.

Instructor-Led classes begin on Jun 14, Jul 12, Aug 16 and Sept 13.  For more information or to register please click the link.

Health care is a booming field these days, and pharmacy technicians are in high demand. In this course, you'll take a look at the many job settings and career paths open to you if you become a pharmacy technician. You'll master the skills you need to get an entry-level position as a pharmacy tech or clerk.

In addition, you'll learn about the important laws and regulations that govern pharmacies. You'll also hone your communication skills, learning how to handle customers courteously and efficiently. Finally, you'll explore the steps you can take to enhance your career prospects becoming a Certified Pharmacy Technician (CPhT). By the time you're done, you'll be prepared to start your career in this popular and rapidly-growing field.

Note: This course is designed to give you an introduction to the profession of pharmacy technician. It will not supply enough information to sit for the national exam. If your goal is to become a Certified Pharmacy Technician (CPhT), then upon completion of this introductory course, enrollment in the advanced course is recommended.

For more information or to register please click the link.

This course explores a career in cybersecurity and reviews various topics, including cybersecurity roles, job requirements, problem-solving techniques, and cybersecurity concepts. This course will help you decide whether a career in cybersecurity is something that aligns with your talents and interests and, if so, the best next steps to pursue this lucrative career path.

For more information or to register click the link.