Biddeford Adult Education
Biddeford, ME
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Business & Skills Training
at Biddeford Adult Education
Digital Marketing Certificate
with Dan Belhassen, Biddeford Adult Education

Come get a fundamental yet advanced introduction to eMarketing, including improving email promotions, analyzing your web site traffic, doing search engine optimization, and how to successfully employ online advertising.
Relevant for any type of organization, including businesses, companies, non-profits, and government agencies. No eMarketing experience or expertise is necessary. If you are already at an advanced level, your instructors are experts and can provide the latest most advanced information and answer your toughest questions.
This certificate includes:
- Improving Email Promotions
- Boosting Your Web Site Traffic
- Online Advertising
How it Works click HERE.
Graphic Design Software Essentials Certificate
with Andi Helmi, Biddeford Adult Education

The Adobe software tools are the leading software for graphic design. Adobe Illustrator is the industry standard computer illustration software. Use Illustrator to draw shapes and design logos, flyers, posters, banners, business cards or any other vector graphics for print or web.
Adobe InDesign is the industry standard page-layout program that works with Adobe Illustrator and Photoshop seamlessly. InDesign allows you to create simple to complex multi-page documents such as brochures, flyers, books and magazines. Use Adobe Photoshop to effectively work with selection and editing tools, layers, and masks to edit, retouch and enhance existing images or create your own composite digital art work. Access to the Adobe software tools required.
Software Requirements:
For all online Adobe classes, students are responsible for purchasing their own software for their course. Trial versions of Adobe software are sometimes available on the Adobe company website.
If you're taking the entire “Graphic Design certificate” you'll need Adobe Illustrator, Adobe Photoshop and Adobe InDesign. Otherwise you may sign up for a single software.
There is no school discount through LERN. More information on Adobe Creative Cloud software can be found at adobe.com
This certificate includes:
- Adobe Illustrator Essentials
- Adobe Photoshop Essentials
- Adobe InDesign Essentials
How it Works click HERE.
Improving Email Promotions
with Dan Belhassen, Biddeford Adult Education

Discover new ways to improve your email promotions, including when to email, what to email, and testing email copy. Then find out how to analyze your email response rates, including getting the bench marks for open rates and click through rates. Learn how to improve your email promotion and responses with tracking and testing. Get a basic introduction to email promotions. If you are advanced, your instructor is an email expert and can answer your toughest questions as well.
How it Works click HERE.
Introduction to ChatGPT
with Elizabeth Flanagan, Biddeford Adult Education

Unlock the power of Artificial Intelligence (AI) with ChatGPT, the fastest-growing app in the world. In this course, you’ll learn how AI tools can dramatically increase your productivity and provide you with a competitive advantage in the workplace. Designed for anyone seeking to acquire new skills, you’ll gain an understanding of the capabilities of AI tools and how to leverage them to achieve your goals faster and easier than ever before.
How it Works click HERE.
Introduction to Coding
with Jeff Kritzer, Biddeford Adult Education

After taking this course in 'Introduction to Coding', you will be introduced to the basics of computer programing and various programing languages. New technologies allow people outside of the computer science field to be able to create their own web pages using code. Students will learn the basics of HTML, CSS, and Java Script in this course, as well as the practical uses for each.
How it Works click HERE.
Introduction to Data Analysis
with John Rutledge, Biddeford Adult Education

Data Analysis is quickly becoming one of the most sought-after skills in the workplace. Companies have vast amounts of data, but it is rare to have someone with the ability to analyze that data to see trends and make predictions. This course will give you a basic understanding of how to analyze data in a business setting. Businesses look for candidates with an understanding of how to analyze the data they have been collecting; this course will help you start on that journey.
How it Works click HERE.
Introduction to Project Management
with John D. Fitzgerald Jr., Biddeford Adult Education

In today’s business environment, there is a need for good project management. Project management provides visibility of project health to the business and the customer. Through continuous monitoring, early detection of variations to plan, schedule, and budget can be communicated to stakeholder for quick resolution, including project cancelation. Project management is one of the fastest paths to promotion by increasing your network through greater exposure. You will have the skills, tools and templates to confidently develop and maintain a project. An overview of salaries, certification costs, education and experience requirements are provided. We hope you will choose Project Management as a career.
How it Works click HERE.
Introduction to Social Media
with Travette Webster, Biddeford Adult Education

Get involved in the move from in-person to online communication. Learn what social media are and their role in your business and personal life. Find out the top sites and how businesses are using the sites for communication, customer retention, branding, marketing, market research, needs assessment and serving customers and clients. Explore the options for your organization. Look at case studies of what other organizations are doing. Let your instructor guide your exploration of Facebook and YouTube. For anyone interested in social media.
How it Works click HERE.